{"id":26,"date":"2020-07-24T17:05:29","date_gmt":"2020-07-24T16:05:29","guid":{"rendered":"https:\/\/www.bespokecloudsoftware.co.uk\/blog\/?p=26"},"modified":"2020-07-31T11:24:47","modified_gmt":"2020-07-31T10:24:47","slug":"bespoke-crm-vs-off-the-shelf-pro-and-cons","status":"publish","type":"post","link":"https:\/\/www.bespokecloudsoftware.co.uk\/blog\/bespoke-crm-vs-off-the-shelf-pro-and-cons\/","title":{"rendered":"Bespoke CRM vs Off-The-Shelf | Pro and Cons"},"content":{"rendered":"\n<p>Your business is going well and it\u2019s growing in size. It\u2019s time to think about optimising your workflow so you can focus on other aspects of the business, but do you go for something you can jump onto right away, or do you get something built bespoke. We aim to answer that question so you can get the software you need to continue your business growth.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Firstly,\nlets understand what a CRM is<\/strong><\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignleft is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bespokecloudsoftware.co.uk\/blog\/wp-content\/uploads\/2020\/07\/AdobeStock_278699403-1024x545.jpeg\" alt=\"\" class=\"wp-image-63\" width=\"309\" height=\"163\"\/><\/figure><\/div>\n\n\n\n<p>A <a href=\"\/bespoke-crm-development.html\">CRM, or Customer Relationship Management<\/a>, is usually a piece of software in the cloud that aims to streamline business process like sales strategies, or team communication when dealing with a large amount of customer data. Storing this customer data in the cloud makes for easy access and saves the risk of losing any analogue versions of the same data.&nbsp;&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Let\u2019s\ndive into our comparisons<\/strong><\/h3>\n\n\n\n<p>We\u2019ll begin our comparisons between Bespoke CRMs and Off the shelf by looking at latter with common systems like HubSpot or Nimble. These sorts of Off-The-Shelf CRMs can work for people and businesses to help grow their business, there\u2019s no doubting that. They do this for a \u2018Low monthly cost\u2019 and from out the outset look to be a great deal and you get all the tools and knowledge from a well-known company that thousands of people use. Perfect. Why stray away and spend more money when this does all that you need. Well, the main reason is all the tools are there but the flow is all wrong. After years of building up your company to work a certain way, it is often more than just an inconvenience to change that just for the sake of a piece of software.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What are the benefits to an Off-The-Shelf solution?<\/strong><\/h3>\n\n\n\n<div class=\"wp-block-columns has-2-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">Pros:<\/h4>\n\n\n\n<ul class=\"prosList wp-block-list\"><li><strong>Great place to start<\/strong> \u2013 for a first system, they are easy to work out what you need<\/li><li><strong>No wait time<\/strong> \u2013 You can get started straight away as all the software are ready to go<\/li><li><strong>Support<\/strong> <strong>&#8211; <\/strong>wide knowledge base as it is a system a lot of other people and businesses use<\/li><\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">Cons:<\/h4>\n\n\n\n<ul class=\"consList wp-block-list\"><li><strong>Cost<\/strong> \u2013 Whilst initial price is low, the ongoing monthly costs can be very high<\/li><li><strong>Expansion<\/strong> \u2013 Most added features end up costing extra on top of what you already have.<\/li><li><strong>Workflow<\/strong> &#8211; You will often have to adjust the way your business operates slightly to ensure it works with the system<\/li><\/ul>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What do\nboth systems do the same?<\/strong><\/h3>\n\n\n\n<div class=\"wp-block-columns has-2-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>\n\nThe main purpose of the CRM is to work to connect up the common existing stages of a sales funnel and smooth out the process to enable a business or a person\u2019s time to be more effectively spent on other areas of the business that would benefit from growth. Combining Marketing, Sales and Service all in one piece of software means that everyone on the team is all working from the same data at all times, giving a seamless handover process at every stage. This consistency is key to making sure no information is lost and ensuring that a project remains on track to meet any deadlines there might be.\n\n<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.bespokecloudsoftware.co.uk\/blog\/wp-content\/uploads\/2020\/07\/creative-internet-computer-display-2004161-1024x683.jpg\" alt=\"\" class=\"wp-image-31\" srcset=\"https:\/\/www.bespokecloudsoftware.co.uk\/blog\/wp-content\/uploads\/2020\/07\/creative-internet-computer-display-2004161-1024x683.jpg 1024w, https:\/\/www.bespokecloudsoftware.co.uk\/blog\/wp-content\/uploads\/2020\/07\/creative-internet-computer-display-2004161-300x200.jpg 300w, https:\/\/www.bespokecloudsoftware.co.uk\/blog\/wp-content\/uploads\/2020\/07\/creative-internet-computer-display-2004161-768x512.jpg 768w, https:\/\/www.bespokecloudsoftware.co.uk\/blog\/wp-content\/uploads\/2020\/07\/creative-internet-computer-display-2004161.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Why choose\na Bespoke CRM instead?<\/strong><\/h3>\n\n\n\n<div class=\"wp-block-columns has-2-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">Pros:<\/h4>\n\n\n\n<ul class=\"prosList wp-block-list\"><li><strong>Customisability<\/strong> \u2013 certain specific features can be built in without excess features you won\u2019t use<\/li><li><strong>Flexibility<\/strong> \u2013 Adjustments can be made before and after going live to ensure it can meet your requirements <\/li><li><strong>Workflow<\/strong> \u2013 Working closely with you, we look at your specific processes so it can be as streamlined as possible<\/li><li><strong>Expansion<\/strong> \u2013 If additional features or stages want to be added after the completed build, code can be created to add it a host of extra functionality where necessary<\/li><li><strong>On-Brand Design<\/strong> \u2013 With it being fully customised, the design can be chosen to suit your business, whether that is a customer facing software or not<\/li><li><strong>Monthly Cost<\/strong> &#8211; Once the system is built, it requires much less upkeep, and you aren&#8217;t paying for a team to keep developing areas you won&#8217;t be using<\/li><\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">Cons:<\/h4>\n\n\n\n<ul class=\"consList wp-block-list\"><li><strong>Initial Cost<\/strong> \u2013 due to its custom nature, it has to be coded tailored to you so there is very little that can be taken from elsewhere<\/li><li><strong>Time scales<\/strong> \u2013 With the coding being done from scratch to meet your own requirements, it takes longer to build<\/li><li><strong>No feature updates unless requested<\/strong> \u2013 Some Off-The-Shelf CRM\u2019s get updated over the cloud to add in new features to improve the userexperience. This doesn\u2019t happen with bespoke CRMs due to each one being built for a specific client.<\/li><\/ul>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>So, which one should you chose?<\/strong><\/h3>\n\n\n\n<p>As with everything, it is entirely dependent on your business and what you want out of a CRM system. Off-The-Shelf systems are great for getting started, for a first CRM they can often fit the bill enough to make them worthwhile. However, they can be limiting and you might have to alter your process to fit around the system; if you have a long conversion funnel, this could be problematic. This is where Bespoke CRMs would be a much better fit. They can be tailored to suit you and your business exactly, saving you reshuffling workflows and ultimately, saving you time. Long term, they are often a better option with room to expand and grow alongside your business as well as costing much less due to the far reduced monthly costs.<\/p>\n\n\n\n<p>If you have any further questions or queries, don\u2019t hesitate to contact us at Bespoke Cloud Software on <a href=\"tel:08006520168\">0800 652 0168<\/a> or by filling in our <a href=\"http:\/\/ht\/contact-us.html\">contact form here<\/a> and we can discuss the best option for you.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Your business is going well and it\u2019s growing in size. It\u2019s time to think about optimising your workflow so you can focus on other aspects of the business, but do you go for something you can jump onto right away, or do you get something built bespoke. We aim to answer that question so you [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/www.bespokecloudsoftware.co.uk\/blog\/bespoke-crm-vs-off-the-shelf-pro-and-cons\/\">Read More&#8230;<span class=\"screen-reader-text\"> from Bespoke CRM vs Off-The-Shelf | Pro and Cons<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":67,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-26","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorised"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bespoke CRM vs Off-The-Shelf | Pro and Cons - Bespoke Cloud Software<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bespokecloudsoftware.co.uk\/blog\/bespoke-crm-vs-off-the-shelf-pro-and-cons\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bespoke CRM vs Off-The-Shelf | Pro and Cons - Bespoke Cloud Software\" \/>\n<meta property=\"og:description\" content=\"Your business is going well and it\u2019s growing in size. 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